JERRY P. CROWLEY

BBS, MscIM, H-dipDM, MBA.

JC Consulting is owned and operated by its founder, Jerry Crowley, Jerry’s skill set has been acquired from extensive qualifications in academia as well as over 14 years in the private sector.

Jerry is a Cork local but has lived and worked in the United States, Ireland, Northern Ireland and Greece. He works part time at CAB Motor Company as their Marketing Manager and is active with the MBA Association of Ireland, the Marketing Institute of Ireland and is a lecturer at the Cork Institute of Technology.

The company offers a variety of services for business owners to choose from, depending on their unique business needs. Primarily it deals with small to mid-size businesses but also works with start-ups.

JCC is a business that is focused on serving the comprehensive needs of SME’s with regards to business planning, business strategy, sales processes and all aspects of marketing.

MY ETHOS

I am a big believer in the power of branding and believe that any business can have a brand that customers can empathise with - if managed correctly. We make decisions based on emotion, "gut feeling" and the brand promise (my speciality). I listen and try to understand before acting. Understanding means fewer missteps, and missteps cost a fortune. I have "BIG" ideas, lots of people have big ideas, execution is what matters and I do execution.

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